Our Mission
To make marketing work smarter.
At IMS, we build strategy-first plans that drive real growth—not just clicks and impressions. We blend insight, creativity, and action to help businesses across sectors stand out, scale up, and succeed.
No confusion. No guesswork. Just intelligent marketing that delivers.
About Jan
With over 30 years in strategic marketing, I bring deep expertise shaped by hands-on work with local start-ups and global brands alike. My approach is collaborative and agile, I operate through a trusted network of associates, ensuring each project is matched with the right people and the right experience.
Continuous professional development keeps me sharp and aligned with today’s customer expectations. I’ve built a broad skill set across sectors, translating complex challenges into clear, actionable solutions that empower teams and drive results.
What hasn’t changed over the years? My passion. I still get a buzz when a project lands well, when the strategy clicks, and the outcomes speak for themselves.
Our Approach
Engage
Implement
Engage
At IMS, we start with a conversation.
Our initial consultations are a chance to listen, understand your goals, and get a feel for what’s working—and what could work better.
We use these early discussions to shape a practical, tailored plan. Whether it’s marketing strategy, operational systems, or brand messaging, everything we build is des
At IMS, we start with a conversation.
Our initial consultations are a chance to listen, understand your goals, and get a feel for what’s working—and what could work better.
We use these early discussions to shape a practical, tailored plan. Whether it’s marketing strategy, operational systems, or brand messaging, everything we build is designed to make a real difference to your business.
It’s a collaborative process. We bring structure, ideas, and experience; you bring your insight and ambition. Together, we create tools and strategies that help your team move forward with confidence.
.
Plan
Implement
Engage
At IMS, every strategy starts with substance.
Before we recommend anything, we take time to understand your business, your market, and your audience. That means gathering the facts—reviewing existing materials, exploring sector trends, and asking the right questions to uncover what’s really driving performance.
Our planning process is colla
At IMS, every strategy starts with substance.
Before we recommend anything, we take time to understand your business, your market, and your audience. That means gathering the facts—reviewing existing materials, exploring sector trends, and asking the right questions to uncover what’s really driving performance.
Our planning process is collaborative and thorough. We work with you to map out goals, identify gaps, and clarify priorities. Whether it’s a marketing plan, operational system, or brand refresh, we make sure it’s built on a solid foundation—one that reflects real data, practical insight, and your team’s lived experience.
Because when the groundwork is strong, the strategy works harder. And that’s what we’re here for: helping you move forward with clarity, confidence, and results that last.
Implement
Implement
Implement
At IMS, we don’t just hand over a strategy—we help you make it happen.
For clients who need extra support, we offer interim management at a level that suits your budget and your team. Whether it’s a few focused days a month or a more hands-on role, we step in with practical expertise and a clear plan of action.
We work alongside you to shap
At IMS, we don’t just hand over a strategy—we help you make it happen.
For clients who need extra support, we offer interim management at a level that suits your budget and your team. Whether it’s a few focused days a month or a more hands-on role, we step in with practical expertise and a clear plan of action.
We work alongside you to shape realistic timelines, assign responsibilities, and keep momentum going. Our action plans are tailored, achievable, and designed to deliver results—whether that’s stronger marketing, smoother operations, or better team engagement.
It’s flexible, collaborative, and always grounded in what works best for your business.
Review
Implement
Implement
At IMS, strategy isn’t a one-off—it’s a process.
Once a plan is in motion, we stay close to the detail. We build in regular check-ins to review progress, track what’s working, and adjust where needed. Whether it’s a marketing campaign, operational system, or brand rollout, we use clear metrics and honest conversations to keep everything o
At IMS, strategy isn’t a one-off—it’s a process.
Once a plan is in motion, we stay close to the detail. We build in regular check-ins to review progress, track what’s working, and adjust where needed. Whether it’s a marketing campaign, operational system, or brand rollout, we use clear metrics and honest conversations to keep everything on course.
Our reviews are practical and collaborative. We look at outcomes, not just outputs—what’s changed, what’s improved, and what still needs attention. If something’s not landing, we’ll refine it. If momentum’s building, we’ll help you build on it.
Because for us, success isn’t just about delivery—it’s about making sure the strategy delivers for you.